Austrian Post acquires 60% of Aktionsfinder

Vienna, 01 June 2015. Aktionsfinder GmbH, one of the leading Austrian online distribution platforms for leaflets in Austria, has sold 60% of its shares to Österreichische Post AG.

2015_06_Post_Aktionsfinder

Aktionsfinder offers a broad overview of leaflets, special offers and discounts from Austrian retailers. Users can review such offers on a location based basis via the website or the app (Android, iOS). The company has around 1 million visits on a monthly basis (Source: Google Analytics). Clients of the company include major retailers from the food, health, electronics and travel market.

“With the majority acquisition of Aktionsfinder we intend to combine our offline distribution services with the online services of a digital platform. With this combination, we can utilize synergies and broaden our existing service portfolio.”

– Georg Mündl, Head of Mail Solutions

The founders of Aktionsfinder, Gerhard Froner and Michael Niedermoser, remain shareholders with a 20% stake each and will continue to manage the company. Nicole Lendl, head of marketing and business development mail solutions from Post AG will join the management team as of today.

ACXIT Capital Partners acted as the exclusive advisor to Aktionsfinder in this transaction. In addition, the partners of ACXIT Capital Partners Vienna co-founded Aktionsfinder in 2011 and acted as business angels of the company.

About Aktionsfinder

Founded in 2009, Aktionsfinder is a leading independent distributor of online leaflets in Austria. Around 20 million leaflet pages are viewed per month, 36,400 Facebook fans and 18,300 newsletter subscribers prove the rising usage of online leaflets. Aktionsfinder GmbH employs 14 people. (www.aktionsfinder.at)

About ACXIT Capital Partners

ACXIT Capital Partners is a leading international corporate finance and investment advisory firm for mid-market clients and entrepreneurs in Europe and beyond. Since 1998, we offer our clients comprehensive corporate finance advisory services including M&A and capital markets advisory as well as restructuring, debt and strategic advisory. As an independent, privately owned firm we maintain offices in Frankfurt, Berlin, Munich, Zurich, Vienna and Hong Kong as well as strong alliances in China, India and the USA.

To date, we have completed more than 350 transactions with a total deal/financing volume of approx. EUR 17bn. Our clients are corporations, family-owned businesses, entrepreneurs, financial sponsors and family offices. While our home market is in the German speaking region, most clients are international and transactions cross-border. (www.acxit.com)

 

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Dr. Ingmar Ackermann, Managing Partner
E-mail: Ackermann@acxit.com

Transaction Team:

Berend Yntema, Managing Partner
Kai-Peter Burger, Managing Partner
Oliver Korda, Analyst