ACXIT Capital Partners advises THARUKA and RMD on their sale to Sovendus

Frankfurt, 19 May 2016. Sovendus GmbH, operator of a leading European network of online shops has acquired 100% of the online marketing companies Tharuka GmbH, headquartered in Freiburg, and RMD Regional Marketing Germany GmbH, based in Offenburg, to further strengthen its market position.

2016_05_THARUKA_RMD_SovendusSince 2008, Sovendus operates a successful network of more than 600 online shops in Germany, the UK, France, the Netherlands, Austria, Switzerland and Spain. Sovendus offers a variety of benefits for their shop partners and specifically helps them to acquire new customers and generate additional sales. THARUKA cooperates with over 160 online stores, many online portals, over 35 magazine publishers and numerous other product providers and is one of the leading suppliers in the field of marketing check-out sites. RMD places localized online offerings of more than 240 newspaper publishers.

The joint company now reaches 15 million online customers per month, is active in seven European countries and has a customer network of more than 650 online shops. Going forward, the company plans to further enhance its technological platform, develop the business model to adjacent areas and to further expand its partner network.

Dr. Ingmar Ackermann, Managing Partner at ACXIT Capital Partners comments the outcome of the transaction: “We are very pleased to have found a perfect partner for our clients THARUKA and RMD. The combined business will be the clear market leader in its field in Europe and the prospects are exciting.”

After its growth investment in Sovendus at the end of last year, investment firm Bregal Unternehmerkapital has supported Sovendus’ acquisition of THARUKA and RMD.

About THARUKA and RMD

Tharuka and RMD run offers on various websites and online stores and are among the largest marketers for check-out pages and regional product offerings. (www.tharuka.com / www.rmd-regiomarketing.de)

About Sovendus

Since 2008, Sovendus GmbH has operated a successful network of more than 600 online shops in Germany, the UK, France, the Netherlands, Austria, Switzerland and from early 2016, Spain. Sovendus creates offers for online buyers and thus generates relevant transactions for shop partners. (www.sovendus.com)

About ACXIT

ACXIT Capital Partners is a leading independent corporate finance and investment advisory firm for mid-market clients and entrepreneurs in Europe and beyond. Since 1998, ACXIT offers its clients comprehensive corporate finance advisory services including M&A and capital markets advisory as well as restructuring, equity/debt and strategic advisory. As an independent, privately owned firm we maintain offices and representations in Frankfurt, Berlin, Munich, Leipzig, Zurich, Hong Kong and New York, as well as strong alliances in France, China and India. (www.acxit.com)

 

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